How did you come up with the name of your company?
The name Gaia & Dubos truly reflects our values. Gaia is the greek goddess of the Earth, symbolizing the protection of the environment and the people. René Dubos was a 20th-century French environmentalist who came up with the slogan “Think local, act global”, which perfectly mirrors Gaia & Dubos’s philosophy for sourcing, producing and distributing.
What inspired you to start an ethical clothing line?
The fashion system is sick: from fibre cultivation to distribution, the garment industry is highly polluting and it negatively affects millions of human lives. I really wanted to bring some change and do things differently. With Gaia & Dubos, I want to bring positive change to the environment and to all humans involved in the supply chain. It was not even a question for me when I funded my brand: it had to be entirely sustainable.
What is your company’s mission?
Gaia & Dubos aims at offering entirely sustainable fashion products and services to its consumers and followers. We do not take any shortcuts: everything we do needs to positively affect the planet and the people!
What is something you wish people knew about sustainable fashion?
I wish people knew that sustainable fashion is the responsibility of everybody. Not only the fashion brands. Not only the manufacturers. Not only the consumers. Everyone has to work together towards a better fashion system.
Furthermore, I would like people to understand that sustainable fashion is not only about the choice of materials or the working conditions. It is about caring, loving, cherishing our garments to keep them longer and reduce one’s consumption. It is about choosing our clothes meticulously and responsibly to change the fashion industry, one garment at a time.
Is there anything else you’d like us to know about you or your company?
Gaia & Dubos works in a holistic system, which means sustainability is at the centre of everything we do. We do not only make ecological and ethical clothes, we also educate consumers about the issues related to the fashion industry and its sustainable principles with our blog, and we offer online sewing classes where people can learn how to mend their clothes and accessories in order to keep them longer and reduce their garment consumption.
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